international operators like Betsson Group, LeoVegas und Kaizen Gaming leading the race for the SBC Awards 2020, unveiled on Wednesday with multiple shortlisted nominations.
Also in the running for a legendary SBC Awards trophy are key suppliers and affiliates such as Sportradar, SG Digital, Oddschecker, Golden Race, Catena Media, BetConstruct and Gambling.com Group.
With a record 650 nominations this year, the winners of all 44 SBC Awards will be announced in a ceremony broadcast live to an international audience by sports betting and Igaming professionals Wednesday December 9th.
One of Betsson’s ten nominations is in the Marquee Sportsbook of the Year category, which is where they join LeoVegas, Kaizen Gaming, William Hill, FanDuel, STS, Danske Spil, Kindred Group, Parimatch, MansionBet und Pinnacle in a high quality field trying to beat six-time champions and 2019 winners, bet365.
LeoVegas, who has garnered seven nominations, not only wants to keep an eye on the top sports betting award, but also wants to keep the prestigious title of Casino Operator of the Year. There will be competition from again Betsson and Kaizen Gaming with Casumo, Novibet, Hard Rock Casino, Mansion, Karamba, Wildz Casino and PlayOJO, the winner of the Rising Star 2019 also in the race.
Andrew McCarronSBC CEO said: “Given the difficulties faced this year, we were blown by the quality and quantity of nominations for this year’s SBC Awards.
“With a great mix of the biggest names in the industry and some of their fastest-growing competitors on the shortlist, the judges will have a lot to think about and it will be fascinating to see which operators win the awards.
“The situation is similar in the Suppliers and Partners categories, where the entries and shortlists tell the story of another year of extraordinary progress for the industry.”
Among the suppliers, Sportradar has four nominations and its Betradar division makes another six shortlists while BetConstruct is in the running for seven awards. They fight directly for the award “Sports betting supplier of the year”, which is also contested by Altenar, IGT, Sporting Solutions, Singular, BtoBet, Betgenius, EveryMatrix, BETB2B, Scientific Games, Pronet Gaming, Digitain and FSB.
In the categories of game providers, the shortlist for the hotly contested title “Casino / Slots Developer of the Year” Stakelogic, Greentube, Playson, Red Tiger, Kalamba Games, Push Gaming, Evoplay Entertainment, Relax Gaming, Yggdrasil, Pragmatic Play, Microgaming and Inspired Entertainment.
In the headlines of the affiliate categories Catena Media, Gambling.com Group, Oddschecker Global Media, Gaming Innovation Group und Raketech GroupAll of them make the shortlist for both casino and sports prizes.
The winners of all 44 categories will be selected by a panel of judges made up of industry leaders chosen for their ability to identify exceptional operator performance and potentially breakthrough innovations from among the submissions.
McCarron added, “Given the large number and quality of submissions, we plan to switch the awards for next year to better reflect the different markets where sports betting and Igaming are now thriving.
“This means that next year there will also be special SBC Awards USA (June 2021) and SBC Awards Latinoamérica (October 2021), which will coincide with our events in these markets.”
Click here to view the shortlists for all awards.
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