Pragmatic Play, the innovative online casino content supplier, today announced that it is set to grow its Live Casino portfolio with the upcoming release of language-dedicated roulette tables.
The roulette tables will be available in Italian, Russian, and German and will join the provider’s existing English products. The new language-dedicated offering will be rolled out across Pragmatic Play’s network of operator partners from February 11.
Each roulette table will have its own dedicated environment that will be inspired by and best represent the culture of the countries it represents. Dealers will speak the language of the table, which is expected to contribute significantly to the overall atmosphere and level of engagement.
The introduction of the three language-dedicated roulette tables – Roulette Germany (Deutsches Roulette), Roulette Russia (Рулетка Россия), Roulette Italy (Roulette Italia) – comes as the latest big development in Pragmatic Play’s continued effort to expand and improve its Live Casino portfolio.
The company first announced that it was venturing into the lucrative live casino space in January 2019. Pragmatic Play’s Live Casino games are broadcast from the company’s own studio and are hosted by experienced dealers. The titles, which include baccarat, roulette, and blackjack variants, are delivered with high video quality and a UI that provides immersive, mobile-first experience.
A Multi-Product Provider
The introduction of language-dedicated roulette games will not only enhance Pragmatic Play’s Live Casino portfolio, but will also strengthen the company’s position as a multi-product provider. Pragmatic Play currently offers more than 100 HTML5 games, including online slots, Live Casino titles, bingo, and other products. Its library is available to operator partners via a single API.
The titles are available in a number of currencies and languages and are licensed and certified in all major markets. Most notably, the provider holds licenses from the UK Gambling Commission and the Malta Gaming Authority.
Commenting on the launch of language-dedicated Live Casino offering, Pragmatic Play Live Casino Operations Manager Lana Bleichyk announced that the soon-to-be released products give “Pragmatic Play fans an even more immersive Live Casino experience.”
Ms. Bleichyk went on that they “are consistently looking to improve and enhance our Live Casino portfolio to make it the best in the market and one of the routes we have found is by offering a localised solution that stands our in a number of regulated authorities.”
News about Pragmatic Play’s upgraded Live Casino offering emerged just days after the company unveiled a five-year deal with content creator, producer, and distributor Endemol Shine Group for hit BBC drama Peaky Blinders.
The deal gave Pragmatic Play the rights to develop and distribute Peaky Blinders-themed online casino content, including online slots, Live Casino products, instant win scratchcards, and virtual sports. The deal excludes the US and UK markets.
The first product featuring characters from the popular series – an online slot game – will hit the market this coming May.
Source: Pragmatic Play To Expand Live Casino Offering With Language-Dedicated Roulettes
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